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How LifeLock Protection Works

Proactive monitoring and a proprietary LifeLock Identity Alert® System are foundations of LifeLock identity theft protection services.


Identity Theft Threat Monitoring and Cross-Industry Visibility

Using a combination of unique data repositories such as credit and wireless applications, black market websites, change-of-address applications and more across more than 250 enterprises; predictive analytics to assess fraud potential; and a leading-edge technology platform, LifeLock identity theft protection services provides monitoring and cross-industry visibility to help detect fraud. 50 million ID elements daily Cross-Industry-Visibility-rv In addition, LifeLock Ultimate Plus™ offers even more: an extended network and enhanced monitoring technology plus scanning of public record databases and file-sharing networks.

Proprietary Not Me® Alert System

LifeLock reviews each attempt to misuse your identity, and sends you an alert when we detect an exposure or threat using our proprietary Not Me® alert system. Actionable alerts are sent by email, SMS text or IVR.†* Our Not Me® verification technology allows members to respond to indicate whether it’s a legitimate transaction (e.g. member willingly applying for credit) or whether it’s attempted identity theft. alerts-on-devices  

Comprehensive Resolution & Remediation Services

If fraudulent activity is confirmed, our Identity Restoration Specialists take action. They will walk a victim through the steps, send necessary materials and even facilitate calls and requests in order to help clear the victim’s name.

Our resolution and remediation services are backed by a $1 million guarantee.

  • If you become a victim of identity theft while you are a LifeLock member, we will spend up to $1 million to hire experts, lawyers, investigators, consultants and whatever else it takes to help your recovery.
  • A dedicated Identity Restoration Specialist will personally assist you every step of the way in the recovery process.
  • Benefits provided under a zero-deductible identity theft insurance policy included with your LifeLock membership reimburses you for certain out-of-pocket expenses, including:
    • Fraudulent withdrawals
    • Lost wages
    • Child and/or elderly care
    • Document replacement fees
    • Travel expenses

*Fastest alert requires member’s current email address.

Network does not cover all transactions.

‡ Service Guarantee benefits for State of New York members are provided under a Master Insurance Policy issued by State National Insurance Company. Benefits for all other members are provided under a Master Insurance Policy underwritten by United Specialty Insurance Company. Under the Service Guarantee LifeLock will spend up to $1 million to hire experts to help your recovery. Please see the policy for terms, conditions and exclusions at LifeLock.com/legal.